Trends come and go, and in charitable organizations, it is no different. While philanthropy is a pretty steady market without much change – the you-give-and-someone-receives model is very standard – there are constant improvements within the industry that make giving to charity a better experience for all involved. There are a few new trends that all philanthropists should look out for in 2018. Here, we’ll discuss those trends and how you can use them for more considerable success in your organization.
Diversity On The Board
A recent study from the Chronicle of Philanthropy revealed that 40% of board members for philanthropic organizations are affluent, Ivy League degree holders. What this tells the world at large is that there is a significant chunk of people who are in charge of paving the way for those in need that have no experiences with being in need themselves. This is sparking calls for a mix-up of board members to spread a bit of diversity of life experiences so that the American people are represented the best way possible. Of course, it’s not the fault of these Ivy League individuals who are pledging their lives to help those in need. It just means that Charities and large foundations alike will be trying to work with a more diverse group of individuals to ensure that all people have proper representation.
“Rage Giving” Will Continue
In 2017, there was a massive spike in donations to charitable organizations surrounding politically-heated topics in the U.S. which were coined as “Rage Giving.” Both supporters and detractors of President Trump recognize the essential position nonprofits play in issues such as constitutional rights, environmental protection, immigration, healthcare, veterans’ issues — and more. Americans will likely continue to use philanthropic giving as an influential means of civic engagement.
The term “Rage Giving” became quite popular in 2017 amidst a challenging political climate and an outbreak of mass tragedies and rallies. Through movements like #MeToo on social media, Americans have seemingly put forth their best philanthropic foot to go against current policy and demand change. And with social media bringing 24/7 access to movements like this, the attention surrounding hot-button issues won’t die down anytime soon.
Collaboration Is Key
Even with all of the fantastic philanthropists and charities across the world, the biggest and smallest organizations know that to make real change, they can’t do it all alone. More groups than ever are beginning to combine their efforts and collaborate to make sure their missions are successful. It’s not only a great thing for those who are being helped – the increased collaboration will help to make each organization stronger and more resourceful. If there’s something that you do not see progress on in your group, reach out to another with a similar mission or that services the issue you’re having trouble with. Partnerships are always can be a positive thing and makes making your message even more impactful.
What philanthropic trends have you seen emerging so far in 2018? Any changes from 2017? Connect with me on social media, comment below, or visit my blog at PepperRutland.org to stay updated on industry news.